“I moved over to Fender for a couple of years, learning a lot of history there – but also how I didn’t want to make a guitar”: How John Suhr built one of guitar’s hottest boutique brands
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John Suhr knows a thing or two about tone. Hey, the guy oversaw repairs at Rudy’s Music in NYC, modded amps with Bob Bradshaw, became a Senior Master Builder and launched his own brand

“I moved over to Fender for a couple of years, learning a lot of history there – but also how I didn’t want to make a guitar”

Very few names in our industry command as much respect as John Suhr’s. His creations are widely considered to be world-beating manifestations of design and craft colliding at the highest possible level, sitting at the ultra-boutique end of guitar manufacturing.